Trusted by Plug Me In: Copywriting for Clean Tech Brands

I’d like to say a big thank you to Jennifer McCall from Calisen/Plug Me In for the kind words and testimonial now live on my website.

I first started working with Plug Me In back in 2023, after they acquired Advizzo, a business I’ve been writing online content for since 2020. What began as a commission for blogs and newsletters about Plug me in’s heat pumps and EV charging businesses has grown to include content for their solar PV and battery arm, as well as blogs for parent company Calisen.

It’s been a steep, but brilliant learning curve - getting to know the businesses, brands, tone of voice, technologies, markets and audiences. But I’ve genuinely loved every minute of it. The team is very large, but I’ve built strong relationships with key contacts and I know the marketing team, led by Jen, really values my contribution - from spotting timely blog topics and researching industry trends, to interviewing internal experts and crafting authentic, original content that reflects the company’s values and resonates with its audiences. It’s just the kind of work I love.

Here's what Jen had to say "Sarah is an absolute expert when it comes to tackling any subject area, no matter how technical. She has an incredible ability to break down complex information into clear, easy-to-understand content that resonates with our audience. Not only is she reliable and professional, but Sarah is also always willing to get stuck in with any last-minute requests, ensuring deadlines are met without compromise. Her flexibility and commitment make her an essential part of our team. If you're looking for someone who delivers high-quality work with a seamless, proactive approach, then I couldn’t recommend Sarah enough!”